The P&G Children’s Safe Drinking Water Program started as a non-profit initiative in 2004. Through a diverse network of more than 150 partners, P&G has provided more than 20 billion liters of clean water to people in need around the world.
FROM AROUND THE WORLD
19 BILLIONTH LITER MILESTONE FAMILY:
HOPE IN PAKISTAN SUPPORTING ALLAH B AND HIS FAMILY
We’re proud to celebrate this milestone anniversary with our charity partner HOPE who distributes much-needed P&G Purifier of Water packets in Pakistan to people like Allah B. and his family. Allah B. (75) lives with his wife Rahmia (70) their son Allah Rakha (45) and daughter-in-law Sakina (30) and their five children Rasheed (10), Salma (9), Razia (5), Ameeran (2) and Gulzar (11 months).
For nearly 18 months, the HOPE team has been distributing P&G packets in Allah B’s community. Volunteers from HOPE showed the family how to clean dirty and muddy water and provided buckets and the packets. Living in a remote village in Jam Sardar region, the community had to get their water from a nearby river. During rainy season, the water was quite dirty, and many people fell ill. Since the HOPE team has been regularly coming to the village and providing packets, education and training, people are not getting sick as often.
The family suffered repeated infections as a result of drinking dirty water, and the children were not eating well and losing weight. Since the family began using the packets, they have become ill less often. This has reduced their visits to the doctor and their medical expenses. And now in their community of about 1,500 people, nearly 80% of all households are using the packets to clean their water and are staying healthy. And encouragingly, infant deaths due to diarrhea has become a rare occurrence.